Who We Are:
THE BIGGEST NAME IN HOME. THE BOLDEST TEAM IN E-COMMERCE.
Ashley Digital is the e-commerce engine behind Ashley Furniture Industries - one of the most recognized home brands in the world. As the world's largest manufacturer of home furnishings and the largest furniture store brand in North America, Ashley is in a category unto itself. Our team sits at the intersection of world-class retail and digital innovation, driving the e-commerce experience for millions of customers across every platform and touchpoint. If you’ve shopped online for a mattress in the last decade, there’s a good chance you’ve already experienced our award-winning Nectar Sleep and DreamCloud.
We're a fast-moving, highly collaborative team operating at a transformational moment, and we're charged with shaping how people discover, explore, and buy home furnishings. Our expertise spans data science, performance marketing, product, and creative, and our work reaches millions of customers every day. It's a rare combination: the energy of a tech company, the stability of an industry leader, and the opportunity to build something truly significant. If you're energized by transformation, collaboration, and meaningful impact at scale, Ashley Digital is where ambition meets opportunity.
What We Do:
Our Product, Data, R&D, and Marketing teams in Tel Aviv play a central role in driving that experience across our global portfolio of brands. We build the platforms, tools, and data capabilities that power the entire customer journey- from acquisition and personalization to checkout, retention, and customer experience. Working at the intersection of technology, data, and business, our teams build the products, platforms, and capabilities that drive growth, improve customer experiences, and influence millions of customer interactions worldwide.
The Product department is responsible for creating the best-in-class converting e-commerce websites in a very competitive landscape. Our team works with cutting-edge product technologies and adheres to best practices in A/B testing.
What Are We Looking For?
We’re looking for a Product Designer who combines strong UX/UI craft with product thinking and a deep understanding of consumer behavior. You’ll think beyond how an experience looks, considering how customers interact with it, what drives their decisions, and how design can create meaningful impact for both the customer and the business.
As part of our Product team, you’ll shape the end-to-end customer experience across our global e-commerce brands, owning design from early exploration through execution, testing, and iteration. You’ll partner closely with Product, Design, Engineering, Data, and Marketing, using customer insights, experimentation, and AI-enabled workflows to move quickly, learn, and continuously improve experiences used by millions of customers.
What You’ll Be Doing:
Own the end-to-end design process for customer-facing e-commerce experiences, from early exploration through execution and iteration
Design intuitive, high-converting experiences that balance customer needs, usability, and business impact
Partner with Product, Data, Marketing, and Engineering to turn customer insights and business goals into effective product experiences
Move quickly from idea to execution, using rapid prototyping and managing multiple initiatives in parallel
Use, maintain and evolve our multi-brand design system, balancing consistency and scalability with evolving product and brand needs
Collaborate closely with our global Design team, exchanging ideas and feedback to align on design direction and delivery
Partner closely with Engineering to ensure designs are scalable, feasible, and implemented with high quality
Leverage AI tools to accelerate exploration, prototyping, and iteration while applying strong product and UX judgment
Clearly articulate and advocate for design decisions with cross-functional teams and global stakeholders, grounding recommendations in customer, data, and business insights
Stay ahead of emerging trends and tools across consumer product design, e-commerce, and AI, bringing relevant ideas into our products and ways of working
Qualifications
4+ years of experience as a Product Designer, with a strong track record designing customer-facing digital products
Experience in B2C/D2C environments, preferably e-commerce or other high-scale consumer products
Strong UX and UI experience, with a deep understanding of user behavior, interaction design, information hierarchy, and visual design
Product and business judgment, with the ability to translate complex needs into simple, effective experiences and make thoughtful design trade-offs
Experience designing in data-driven environments, with a strong focus on optimizing customer experiences, usability, and conversion
Experience working with and evolving design systems and component libraries, ideally across multiple brands, products, or themes
Proficiency in Figma, including user flows, high-fidelity design, and interactive prototyping
Hands-on experience with AI-enabled design and prototyping tools, with a strong curiosity and ability to independently learn and adopt emerging technologies
Proven ability to thrive in a fast-paced environment, manage multiple priorities, and deliver high-quality work through rapid iterations
Excellent communication and presentation skills in English, with experience collaborating with global stakeholders and senior leadership
A collaborative mindset, with the confidence to bring a strong design perspective, challenge ideas when needed, and remain open to feedback and different points of view
The responsibilities described above are not exhaustive. You may be asked, from time to time and as reasonably required by business needs, to perform other duties consistent with your skills and role, including work for or on behalf of our related entities. This job description does not constitute a contract of employment and may be modified at any time, subject to applicable law.
