Entain is looking for a hands-on, execution-focused Growth Product Builder to take complete operational ownership of creating and optimizing landing pages for our global performance marketing channels. In this role, you will be the direct engine behind the gateways handling hundreds of millions of dollars in marketing spend across premier brands like bwin, Ladbrokes, Coral, and PartyPoker. The Marketing Tracking & Data Solutions Specialist serves as the technical foundation for our performance marketing operations. This role ensures that every pixel, tag, and API signal functions correctly across multiple global brands, websites, and applications. As a hands-on individual contributor, you will act as the primary technical expert for the marketing department when data discrepancies or tracking failures occur (e.g., missing conversions, Meta Ads signal drops, or AppsFlyer event mismatches). This position requires a proactive professional who uses SQL and data warehouse environments to identify and resolve anomalies before they impact reporting. This is a dedicated technical specialist role focused entirely on deep ownership of data infrastructure and troubleshooting, without people-management responsibilities. Responsibilities Production Support & Troubleshooting Own the end-to-end resolution of tracking and signal-delivery incidents (detection, root cause analysis, remediation, and documentation). Diagnose data discrepancies across three distinct delivery paths: client-side GTM tags, Server-to-Platform CAPI, and reverse ETL. Address and resolve brand- or country-specific tracking constraints, including regulatory and consent requirements. Data Quality & Analysis Conduct regular audits of event and conversion data across major platforms (Google Ads, Meta Ads, GA4, AppsFlyer, TikTok, and programmatic partners) to prevent attribution distortions. Utilize SQL within Snowflake to validate that events sent via CAPI and reverse ETL match system specifications.
