Why Mend.io
We are redefining how modern organizations secure software from open source and custom code to AI-generated components. As the creators of the first AI Native AppSec Platform, we help global enterprises stay safe, fast, and compliant in an era of AI-driven development. Our platform combines intelligent automation, deep risk visibility, and developer-first experiences, shaping the future of application security.
We are also committed to building a collaborative, empowering workplace. If you are excited about this role but do not meet every requirement, we encourage you to apply. Your perspective could be exactly what we need!
We are looking for an experienced Channel Manager to help grow Mend’s partner-led business across EMEA and APAC.
This role is mainly about helping our existing partners succeed. You will give them the technical knowledge, sales tools, and hands-on support they need to confidently position Mend, engage customers, and generate new business.
This is not a traditional relationship-focused channel role. You will work closely with partner sales and technical teams, turn complex AppSec concepts into clear business value, and actively support opportunities throughout the sales cycle.
Location: Israel, hybrid model with 3 days per week in the office
What You’ll Do
Build and grow strong relationships with our existing VARs, resellers, and strategic partners across EMEA and APAC
Deliver practical sales and technical training that helps partners confidently position, demonstrate, and sell Mend’s solutions
Help partner teams understand Mend’s products, customer use cases, technical advantages, and competitive differentiation
Work closely with partner sales representatives, sales engineers, and technical teams to support customer conversations and develop new opportunities
Guide partners throughout the sales cycle, including discovery, technical validation, competitive positioning, objection handling, and deal progression
Serve as a trusted advisor on application security, customer needs, and go-to-market strategies
Lead regular business reviews to evaluate progress, identify growth opportunities, and agree on clear next steps
Collaborate with Mend’s Sales, Sales Engineering, Customer Success, Product, and Marketing teams on partner-led and co-sell opportunities
Coordinate joint campaigns, events, demand-generation programs, and in-person partner activities
Recruit and onboard new partners when there is a clear strategic or market need
Maintain accurate forecasts, partner plans, opportunity updates, and activity records in Salesforce
What You’ll Bring
3 to 5+ years of experience in channel management, partner enablement, technical sales, sales engineering, or a similar partner-facing role
Experience helping existing partners grow through enablement, opportunity support, and joint execution
A background in cybersecurity, application security, DevOps, developer tools, or another technical market
Strong technical aptitude and the ability to explain complex concepts clearly to both business and technical audiences
The ability to turn technical capabilities into simple and compelling customer value
Confidence working with partner sales representatives, sales engineers, security professionals, and business leaders
A track record of helping partners move opportunities forward and achieve revenue targets
A good understanding of partner business models, sales motions, and what motivates partners to invest and engage
Experience delivering partner training, building enablement plans, and supporting joint account planning
Strong communication, presentation, coaching, and negotiation skills
A proactive, hands-on approach and the ability to manage multiple priorities in a fast-paced environment
Experience using Salesforce or a similar CRM platform
An established network of VARs and resellers across EMEA and APAC is an advantage
Willingness to travel for partner meetings, customer engagements, training sessions, and industry events
Our Culture
At Mend.io, we are leading the way in securing AI-powered applications, and we believe the best innovations come from teams where everyone feels valued. We are committed to a workplace built on respect, trust, and growth, where learning and flexibility empower people to do their best work.
