The role
We’re looking for a hands-on Lead Motion Designer to own motion end-to-end at HoneyBook - from concept and script to design, animation, and launch. This isn't a traditional motion job; it’s a high-impact IC role for someone with a real curiosity for new tech, who stays ahead of emerging tools and wants to help shape a modern, AI-driven workflow. You'll spend most of your time making, while directing freelancers when projects need extra scale.
What you'll do
Directly Create & Animate: Own end-to-end execution - ads, tutorials, product videos, and brand moments - from initial brief to final shipped asset.
Build AI-Native Workflows: Use tools like Weave, Krea, and Midjourney to automate production, speed up R&D, and establish a distinct HoneyBook motion style.
Direct External Talent: Serve as the creative lead for freelance motion artists - briefing, reviewing, and holding them to HoneyBook's bar when project scale requires extra hands.
Connect Motion to Metrics: Partner with marketing, product, and engineering to create work that moves business goals, not just looks good in a reel.
Set Up Studio Systems: Define the processes, tooling, and workflows to build an efficient, scalable motion practice.
What we're looking for
7+ years of hands-on motion graphics and creative direction, with a portfolio showing range across script-to-screen, live-action, and 3D. Beyond technical skill, we look for:
Uncompromising Craft & Taste: You love being in the tool and take pride in exceptional art direction. In an AI world, your value lies in judgment, taste, and execution.
Full-Stack Maker: Comfortable doing the work at every stage - script, storyboard, frame, and animation, and knowing when to pivot to live-action or 3D.
AI-Fluent Mindset: You leverage AI to automate routine tasks, freeing up more time to focus on complex, high-craft frames.
Strategic Storytelling: Ability to connect audience insights to compelling creative, knowing that a great story always beats a shiny visual.
The good stuff:
Impact: We move quickly and encourage every employee to push the envelope. Our best ideas come from out-of-the-box thinking and innovation; be ready to fail fast and often!
Compensation: We offer a competitive salary and meaningful equity grants.
Benefits & perks: From wellness programs to exceptional family leave policies, the health and happiness of our employees are foremost.
Our core values:
People come first: We prioritize people as we explore opportunities and work through challenges.
Raise the bar: We push for greatness—for ourselves, each other, and our members.
Own it: Trust and ownership let us make decisions with confidence.
We love what we do: We bring passion to our work and love what we create for our members.
Keep it real: Authenticity, respect, and transparency are at our core.
The opportunity at HoneyBook is huge. Our primary customers today are creative businesses that generate $150M in revenue per year in the US. Founded in 2013, HoneyBook is based in San Francisco and Tel Aviv, has raised $498M, and is funded by Tiger Global Management, Norwest Venture Partners, Aleph, Hillsven Capital, OurCrowd, Durable Capital Partners LP, Vintage Investment Partners, Battery Ventures, Citi Ventures, Zeev Ventures, and 01 Advisors.
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Applicant Information
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