70% content creation. 30% social. 100% hands-on.
On-site | Tel Aviv, Israel
Applift helps the world’s leading apps climb the app store rankings. Now we want our online presence to be just as strong.
We’re bringing social media in-house for the first time. We know the story we want to tell and where we want to tell it. Now we’re looking for the creative person who can bring it to life, build momentum, and help shape where it goes next.
This is a hands-on creative role for someone who scrolls through content thinking, “I could do that better.” Someone who spots trends early, knows what makes people stop scrolling, and is just as comfortable behind the camera as they are editing, writing the caption, and hitting publish.
Working closely with our Marketing Lead, you’ll tell the story of Applift through organic social content. LinkedIn and Facebook will showcase our company, expertise, and wins. Instagram will show the people and culture behind them.
A big part of our content will be built around people: talking-head videos, industry insights brought to life through motion graphics, and the moments happening inside Applift. Your job is to balance that with trends and social-first ideas that make the whole thing worth following.
What you'll own
Create
Film and edit talking-head and short-form video, from industry insights and company wins to office culture and trends
Turn industry insights into engaging visual content and motion graphics
Write posts, scripts, reels, carousels, and stories
Turn ideas, conversations, company moments, and industry news into great content
Develop content concepts, hooks, formats, and recurring series
Design content yourself or collaborate with our designers when needed
Run our social
Manage the monthly content calendar from idea to publish
Manage our LinkedIn, Instagram, and Facebook presence
Build a consistent publishing cadence
Engage with our audience and relevant industry conversations
Keep a close eye on trends, competitors, and what our audience actually responds to
Experiment & grow
Test new formats, concepts, and creative directions
Use performance insights to continuously improve what we create
Help us expand into channels like TikTok and YouTube
Collaborate with our in-house creative team and freelancers as our content operation grows
Requirements
Requirements:
Native-level English, written and spoken
Strong writing and storytelling skills
Hands-on experience filming and editing video
Experience with video editing tools such as CapCut, Adobe Premiere Pro, or After Effects
Knowledge of AI-powered media and content creation tools
Comfortable creating or working with motion graphics
A strong instinct for short-form and social-first content
Comfortable directing colleagues and appearing on camera when needed
Organized enough to turn creative ideas into a consistent content operation
A portfolio that shows us what you can do: videos, writing, social content, or personal projects
Nice to have: Familiarity with Figma or other design tools
We care much more about what you can create and your creative potential than the exact title you've had before.
Why Applift?
We're not starting with a blank page. We have a direction, stories worth telling, and a team ready to be part of the content. What we're missing is the person who can turn that into a social presence people want to follow.
You'll have plenty of room to bring your own ideas, experiment with what works, and work closely with our Marketing Lead and creative team. You'll also get exposure to the wider marketing operation and the opportunity to grow beyond social over time.
We're a young, ambitious team in Tel Aviv, and we're looking for someone creative, curious, and excited to grow with us.
Think you could make Applift impossible to ignore? We'd love to see what you've made.
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